UK based customers of Naked Wines are now able to place
their orders via text message as part of a new service development which is
being trialled for potential roll out to its customers in the USA and
Australia. Managing director for the UK, Eamon Fitzgerald said “Initial uptake
has been very encouraging and it’s easy to see this service being particularly
useful for busy customers who don’t have the time to access the
website.”
Naked Wines, which is now
owned by Majestic Wines, has 150,000 UK customers.
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