Asda boosts security in stores ahead of busy Christmas period


Asda boosts security in stores ahead of busy Christmas period

Asda has announced it is putting additional Covid safety measures in place to protect colleagues and customers during the Christmas shopping period.

The supermarket said it will introduce extra security colleagues on doors of its 421 larger superstores between 19 – 24 December to help manage access. This is in addition to the Asda safety marshals who are currently on duty at the front of stores.

Asda’s virtual queuing app ‘Qudini’ is now available in all 421 superstores allowing customers to wait in their cars for a slot if the store is busy.

Automatic counting technology has also been installed in the retailer’s 100 busiest stores to control access and help customers to socially distance.

Other measures include an antimicrobial coating added to customer ‘touch points’ in stores such as fridge and freezer handles. And, new point of sale signage has been introduced to remind customers to respect social distancing rules.

Roger Burnley, Asda CEO and president, said: “The festive season is always the busiest time of year for our stores so we have introduced additional safety measures to protect colleagues and customers during this period. These new measures will help customers to get in and out of our larger stores quickly and safely and we are confident they will continue to play their part by respecting social distancing when they shop.”

Asda announced last week that it is closing all stores on Boxing Day this year so that colleagues can spend the Christmas break with their family and friends (see Direct Commerce store). However, some in-store pharmacies will remain open on Boxing Day to support the NHS, Asda confirmed.

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