How to ensure compliance with SCA in time for the enforcement deadline?
With the deadline extension to PSD2’s Strong Customer Authentication (SCA) well underway, there are steps that merchants must take so...
LEGAL/LEGISLATION
What to do when customers want to return items? Know their rights.
Christmas is over for another year but there will still be some ‘aftermath’ to deal with. It’s inevitable that some...
The data decade ends and a new digital decade begins
How does your marketing compare and are you ready for the next decade? For over 40 years I’ve had the...
What happens next? 3 Steps to contact centre compliance
Contact centres are challenging places. There is certainly plenty to think about with the rising cost of salaries, managing schedules...
Online shoppers torn between security and convenience
GoCardless, a global leader in recurring payments, has today released research into consumer attitudes around security and convenience when buying...
Etail ‘mind tricks’ endemic of entire sector
Following revelations on last night's BBC Watchdog, that Boohoo has broken advertising rules through a number of misleading promotions, as...
Searchmetrics Google Shopping study reveals “Fake” competition for ads
Following a record EU penalty, Google had to revamp its Shopping service and create more competition. Now, 32 per cent...
N Brown versus HMRC – an update
As it has previously announced, N Brown – which trades as JD Williams and SimplyBe amongst other brands, has been...
Retailers’ marketing emails deliver 2x more value post GDPR
Retailers across the EU have halved the number of automated marketing emails they send to consumers since May 25th when...
Comms, calls and consent
In 1999, Seth Godin wrote a book titled Permission Marketing. In it, he argued that marketing messages are more successful...
