Research finds chatbot usage in marketing more than doubled during the pandemic
New research from HubSpot has revealed that the use of chatbots by UK marketers has more than doubled since 2020,...
Social Media
From social media influencers to the importance of price: How the different generations shop online
Almost a third of Gen Z consumers are more likely to buy from a brand after seeing a celebrity or...
Retail and hospitality top areas for consumer spending as restrictions lift
UK retailers which have struggled over the past year will be pleased to hear that consumers are expecting to up...
Forever Unique rebrands
Womenswear brand, Forever Unique is rebranding with the launch of its first ever influencer collaboration with fashion blogger, Tara Maynard,...
Experts reveal the future of social media and the web: From eye implants to virtual reality, here’s what to expect
The number of social media users worldwide has hit almost 3.8 billion. Social media’s rapid growth has had a significant...
Businesses fail to prioritise customer engagement
Yext, an AI Search company, has announced the results of research that reveals that UK businesses could be putting their...
UK marketers ready to put their faith in digital marketing
The majority of marketers suffered lost revenue due to Covid-19 last year, but the UK was one of the least...
Research shows 2020 was the year of the mission-driven brand
New research into the state of play for 250 U.K. marketing leaders by Iterable, a cross-channel marketing platform, revealed that...
New report finds 1.3 million new users joined social media daily in 2020
Hootsuite, the global leader in social media management, and We Are Social, the socially led creative agency, have released Digital...
In The Style issues trading update
In The Style, an eCommerce womenswear fashion brand with an influencer collaboration model, is pleased to announce an update on...