Mountain Warehouse says it is fully on track to reveal record full year profits having achieved a record peak performance. Group sales for the 13 weeks to December 29th were up by 16.2 per cent to reach £95.8 million, with a 21.6 per cent rise in online sales and its Neon Sheep facia doubling its sales to £3.2 million for the period. The retailer also had its busiest Black Friday on record with sales of £2.5 million.
The retailer had opened new stores around the UK as well as new outlets in Canada, New Zealand and Germany.
“I’m delighted to be reporting record Christmas trading for the 22nd year running, despite the snap election and some economic uncertainties around Brexit, said CEO Mark Neal. Adding: “It demonstrates the success of our bricks-and-clicks strategy and proves the doom-mongers predicting the death of the high street are wrong. If you have the right locations, customers will come and if you have the right products at the right price and also provide great service, they will part with their hard-earned money.”
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