Laybuy, the risk-free payments platform, has announced PrettyLittleThing and HYPE. as the two latest retailers to offer Laybuy as a payment option in the UK, allowing customers to spread the cost of purchases over six equal weekly payments. Laybuy’s payment option, which is due to go live online with both retailers later this month, will provide customers with a more flexible and responsible way of paying, without having to resort to credit cards with expensive interest rates. Paying with Laybuy is always interest-free. Laybuy partners with Experian to conduct robust credit checks for all customers.
Nicki Capstick, marketing director of PrettyLittleThing said: “It’s always an important focus for us in giving our customers greater experiences whilst shopping at PLT and Laybuy allows us to provide a better and more innovative way of checking out. We’re super excited for this partnership for UK customers.”
Liam Green, creative director and co-founder of HYPE, said: “Bringing an alternative pay method to justhype.com will allow our customers to have complete flexibility at the checkout with a secure payment. We’re excited to partner up with Laybuy to make this happen, we know our customers will be thrilled just as much as we are.”
Since launching three years ago, Laybuy’s retail partners have seen order values rise by 60 per cent, online and in-store conversion rates increase by 50 per cent and new customer acquisition rise by 30 per cent. Retailers receive a full payment up-front, while Laybuy carries all of the credit risk.