Salmon, the global eCommerce consultancy, which launched Wunderman’s commerce division in 2017, will become Wunderman Thompson Commerce. Salmon will continue to be a global eCommerce consultancy that brings strategic clarity, technical know-how and creative inspiration to help retailers, manufacturers, and brands deliver winning commerce capabilities across all major digital commerce channels.
Wunderman Thompson Commerce brings together Salmon and its other Wunderman Commerce sister companies, which include POSSIBLE Commerce, Marketplace Ignition and Fusepump, alongside Gorilla Group and 2Sales.
Salmon CEO Neil Stewart has been named Global CEO of Wunderman Thompson Commerce, effective immediately.
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