4 million bored Brits shop on smartphones during World Cup

Online retailers are expecting a ‘boom’ in mobile purchases with over 4 million Brits shopping on their smartphones while watching the 2018 World Cup. That’s according to new research from Experience Analytics company Clicktale, examining the influence of ‘boredom buying’ among UK shoppers. Of 1000 people surveyed, nearly one in…

Related Articles

Sign up to receive our newsletter