Blending maths and magic: seven top tips to success

Metailer: a definition: Early 21c. (implied in metailing), a customer-centric merchant who blends maths and magic. A “metailer” combines the traditional skills of a brand owner with that of a retailer. The eCommerce success stories over the last 10 years such as Amazon, ASOS and Net-a-Porter, all have great propositions,…

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