Consumer trends 2008: radical transparency, e-ddiction


Ad agency JWT Worldwide bills its chief marketing officer, Marian Salzman, as “the world's number-one trendspotter”, crediting her with having predicted the rise of metrosexuals and domestic divas, among other lifestyle trends. So what is Salzman predicting for 2008? “babymoons” and “procreation holidays”. According to Salzman, “hotels will aggressively market…


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