Five years in retail: how will your products’ online: offline ratio evolve?


Crawford Davidson, Managing Director, Go Inspire Group
By Crawford Davidson, Managing Director, Go Inspire Group

Is online shopping heading unstoppably towards retail domination? The volatility of the bricks-and-mortar retail industry is often attributed to the omnipresence of online platforms in our daily lives. Yet such sweeping generalisations totally fail to distinguish different shopper behaviour between different sectors and product types. Certainly, in some sectors, digital…


Related Articles


Sign up to receive our newsletter