Retailers’ Google Product Listing Ads – 118 per cent rise in search results


The appearance of retail advertisers’ Google Shopping Product Listing Ad (PLA) integrations within Google’s search results increased by 118 per cent during 2014, while video results are blended into 55 per cent of keyword searches ‒ with videos from YouTube accounting for the lion’s share. Overall, the prominence of Google’s…


Related Articles


Sign up to receive our newsletter