Simple, Mobile & Personal: Six predictions for retail in 2020


Ian Scott, Retail Innovation Manager, Tag
By Ian Scott, Retail Innovation Manager, Tag

1. The intersection of physical and m-commerce Last year, 39 per cent of Black Friday purchases were made on smartphones. 88 per cent of consumers now use mobile retail apps while shopping in-store. M-commerce (as opposed to simple e-commerce) is very much A Thing. While most retailers now employ some kind…


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