Why UK retailers need strategic intelligence, not just smarter tech


Hodny Benazzi, General Manager, International, CM.com
By Hodny Benazzi, General Manager, International, CM.com

The retail landscape is awash with artificial intelligence promises. Walk into any industry conference or scroll through trade publications, and you'll be bombarded with claims that AI is the solution to every customer service and customer experience challenge. Yet despite many UK retailers now implementing AI in some capacity, many…


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