Rakuten has acquired a stake in Fanli, a discount ecommerce operation in China. Fanli links shoppers with discounted offers on stores like Taobao, JD.com, Ctrip and the Apple online store and rewards shoppers with rebates on purchases. The deal means that Rakuten’s acquisition Ebates.cn, which offers Chinese customers discounts on US ecommerce site purchases will benefit from a flow of new customers.
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