The Florida Group Ltd., parent of Van Dal, has announced its acquisition of T Groocock & Co (Rothwell) Ltd. As a result, T Groocock will change its name to Padders (Kettering) Ltd and continue operating from its Northants base. The Florida Group Ltd and its principal brand Van Dal, together with BioNatura and BearPaw will continue to operate from Norwich.
Florida Group CEO Tony Linford said: “We are delighted to conclude this deal. There is enormous pressure on business in the current climate, particularly on those engaged in manufacturing and wholesale. Inevitably there will be consolidation in the industry and this move represents an exciting opportunity for both companies. There are substantial synergies, whether in terms of the sales, sourcing and development expertise or our ability to leverage operational efficiencies. The economies generated from the combined business will undoubtedly benefit both brands.”
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