Computop has integrated a contactless payment function into the popular photo stations best known in the UK through the Boots Photo powered by CEWE service in Boots pharmacy and beauty stores across the country. These devices enable customers to quickly and easily transfer photos from smartphones so they can be printed out. 2,200 CEWE photo stations in the UK and Ireland will feature the Computop payment solution.
Contactless POS terminals from CCV are installed as special hardware. The software connection is made via a central server, which ensures smooth commissioning and maintenance of the devices. The transaction data flows into the Computop Paygate payment platform, which is also used to process the online payments of Europe’s leading photo service provider.
In addition to payments with the major credit card brands, local debit cards will also be accepted in the future, which Computop can process directly as a network operator. By the end of the year, besides the photo stations in Great Britain and Ireland, Computop expects to have installed contactless payment at 1000 more stations in different countries including several hundred units already in use in France.
The advantage to customers of paying directly at CEWE photo stations is that they will no longer need to wait at the checkout and payment will be completed simultaneously with their instant print, including if they choose to use Apple Pay or Google Pay on their smartphone.
“With the direct payment function at the CEWE photo stations, we have introduced another innovative service that can reduce queues but also shrinkage rates. The efficient processing via the Computop PSP platform enables us to offer this omnichannel application to retail partners throughout Europe. Initial results show a very positive end-customer response to the new payment function,” emphasises Holger May, managing director onsite finishing at CEWE.
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