Secret Sales has hired Peter Coombes, former senior merchandiser at ASOS, as head of trading, the latest appointment in an ongoing management recruitment drive by the fast-growing premium eCommerce marketplace. Coombes will lead the category trading team at Secret Sales.
Peter CoombesHe will develop organisational capability and commercial strategies to maximise merchandise value for over 900 fashion, beauty and homeware brands selling non-full price stock on the site.
He previously spent six years at ASOS, transforming its outlet division into an optimised off-price business and began his career at TK Maxx and Homesense.
“Secret Sales’ model of helping brands profitably trade non-full price stock is disruptive and forward-thinking,” said Peter Coombes, newly-appointed head of trading at Secret Sales. “I am excited to be working with and learning from a great team, and am keen to use my off-price and eCommerce background to help deliver a fantastic experience for our customers, brands and retail partners.”
Coombes will report to Secret Sales’ Chief Trading Officer, Shahnila Rashid.
“After strengthening our leadership team earlier this autumn with newly-created roles for six accomplished retail names, we are continuing to grow,” said Chris Griffin, CEO of Secret Sales. “Peter is the latest key addition to our pool of industry talent. He understands how we’re changing the fashion industry with our brand-enhancing discount marketplace model and why it is so appealing to brands and retailers. His expertise in non full price merchandising at a senior level will advance our trading capabilities and bring huge benefits to our brand partners.”
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