DCA member company Joe Browns has revealed that it is targeting £100m in annual sales by 2026. Currently reporting year-over-year growth of 68 per cent, the retailer of fashion and homeware is working to increase turnover by 138 per cent and is expanding its eCommerce and marketing teams.
“During the last few months, we have had time to reflect on the next part of the journey for Joe Browns,” said CEO Simon Brown. “We start from a cracking place of sustained growth over the last 23 years, a strong performance throughout the pandemic and an excellent start to the AW21 season.”
“Consumers over the last 18 months have also become more confident with their fashion and homes style choices. This is exactly where Joe Browns has and always will excel. Our growth strategy, put simply, is about building on our existing customer base through new retail partners, marketplaces and our owned channels.”
Share