PXP an omnichannel global payment platform, has announced a new partnership with Zeal. The partnership brings together seamless payment technology and intelligent loyalty solutions in a collaboration that will benefit merchants and customers alike.
PXP will gain a powerful value-add for its payments offering by integrating Zeal’s loyalty engine directly at the point of sale, boosting merchant acquisition and deepening engagement. Meanwhile, Zeal will benefit from access to PXP’s established merchant network and scalable infrastructure, enabling faster deployment and broader market reach.
For end-users, the result promises to be a frictionless experience, earning and redeeming personalised rewards automatically during checkout, across in-store and online channels. Together, the two companies solve issues around disconnected loyalty systems, low engagement, and manual redemption, creating a smarter, more connected commerce journey. This means customers can enjoy instant rewards recognition across all touchpoints, eliminating the frustration of forgotten loyalty cards, expired points, and complicated redemption processes. The integration delivers real-time personalisation that adapts to individual shopping behaviours, making every transaction more rewarding and meaningful.
Commenting on the announcement, Kamran Hedjri, Group CEO at PXP, said: “Together, PXP and Zeal will work together to solve long-standing challenges in loyalty; namely, fragmentation, lack of real-time engagement, and cumbersome redemption processes. By embedding intelligent rewards directly into the payments flow, we can not only improve the customer experience but deliver powerful commercial outcomes for merchants. This partnership demonstrates our shared vision for a more connected, data-driven commerce landscape, where loyalty becomes an effortless extension of every transaction.”
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