Laura Ashley will return to store retailing with the launch of its first site under new owner Marquee Brands, on 26 September.
A 10,000 sq.ft. unit within Lakeside Shopping Centre is being run in partnership with Next and will feature sofas and other homewares along with an interior design service.
Rachel Terrace, chief commercial & growth officer for Marquee Brands, commented: “Laura Ashley stores have always been destinations of inspiration, where consumers could explore and immerse themselves in the brand’s world of design
“In partnership with Next, a leading retail partner for the brand, we are proud to reintroduce this experience in a refreshed retail concept. This opening represents a significant milestone in Laura Ashley’s return to the UK retail market and signals the next phase of growth for the brand.”
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