Adestra appoints US VP

Adestra the UK email marketing software platform provider as appointed Ryan Phelan as its VP marketing insights to support development of its U.S. market strategy and growth. Phelan was most recently VP global shares services at Acxiom and has also held senior positions with Responsys, Sears, BlueHornet and infoUSA.  

“The United States is a key growth market for Adestra, so we’re delighted that Ryan has joined our team,” said Henry Hyder-Smith, CEO. “With his deep experience and reputation in the industry, we’re confident that Ryan can deliver the same success we have created on the European side of the pond.”