Amazon has entered the Indian eCommerce market, but unlike
other territories will not be selling its own inventory there due to strict
laws on foreign firms selling online. Instead, via the“Selling on Amazon” and
“Fulfilment by Amazon” programmes, Indian merchants will be able to sell items
on the Amazon marketplace. Starting with books, movies and TV shows video
products, Amazon.in will introduce additional categories including mobile
phones and cameras in the coming weeks.
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