Online electricals retailer AO World has opened a new and upgraded outlet store in Bolton.
Known as Elek Direct, the AO Outlet stocks new products from AO.com at discounted prices. The outlet, sited on St Helens Road, provides an opportunity for local customers to secure discounted prices on appliances from a variety of manufacturers, including washing machines, TVs and games consoles, AO says.
Previously on Spa Road Industrial Estate, the new 26,000 sq ft premises officially opened this week.
AO says appliances sold at the outlet “may not be perfect” but they are new.
Phil Martin, site manager at Elek Direct, the AO Outlet, said: “We’re really proud of the new store and are looking forward to helping customers to find affordable and great quality appliances here in Bolton. We’re confident that our new location will mean even more people can come and find themselves a bargain.”
AO also have an established outlet in Telford, where refurbished appliances are sold at discounted prices. The fridge recycling plant in Telford has a dedicated refurbishment team who give a new lease of life to old appliances.
With hundreds of appliances on offer, the outlet is open seven days a week, selling everything from washing machines to discounted TVs and games consoles.
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