The Advertising Standards Authority has banned an ad produced by TNT in which it claimed to offer a service better than that provided by Royal Mail. The ad was said to imply that TNT offered the same service as Royal Mail whereas TNT does not deliver to all UK addresses itself but subcontracts post to Royal Mail in areas which it does not cover itself. The ASA has advised TNT to ensure that its future advertisements do not make claims that cannot be substantiated.
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