Asendia Group acquires wnDirect


Asendia Group acquires wnDirect

wnDirect has been acquired by Asendia Group and the companies will merge to create a new, larger eCommerce focused business.

Simon Batt assumed the role of CEO of the new combined company on January 1st, 2019. The two companies will, over a period of time, fully merge and operate under the single brand of Asendia UK.

Speaking about the acquisition Simon Batt, CEO said: “Asendia and wnDirect were seen as a very good fit as their strategies and ambitions are aligned and, together, they offer a much broader range of e-commerce, mail and fulfilment services. With wnDirect now onboard, customers will benefit from new options including wnDirect’s global commercial delivery network, and innovations including PUDO (Pick-Up-Drop-Off) and Return solutions, which we’ll offer to our customers in the UK and worldwide.”

Marc Pontet, Chief Executive Officer of Asendia Group: “We are delighted that wnDirect is joining the Asendia Group. wnDirect is a perfect complement to our existing business. On behalf of all of Asendia’s 1,500 staff around the world, as well as our shareholders Swiss Post and Groupe La Poste, I welcome the entire wnDirect team to Asendia.”

Formed in 2012 the Asendia Group is a joint venture between Group La Poste and Swiss Post, and has a presence in 15 countries. The merger will create a larger eCommerce focused business with an expanded range of delivery and postal services, mail solutions and fulfilment capabilities. wnDirect are global e-commerce delivery specialists and two-time National Business Award winners. They have disrupted the international e-commerce distribution market since launching in 2011; the company has grown rapidly and has a leading cross-border commercial delivery network via best-in-class partners, and a range of innovations.

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