Online jeweller Astley Clarke has secured a second round of
investment from Carmen Busquets, taking her total investment in
the business to $1.2 million (approximately £747,000).
Fashion entrepreneur Busquets is a founding investor and board
director of Net-a-Porter.com; she now joins the Astley Clarke
board.
This round of investment will be used to further drive brand
awareness and expansion to international markets. The
London-based jeweller opened a website specifically for US and
Canadian customers in April and sees 10 per cent of total turnover
generated by the US market. The funds will also be used to
develop new jewellery collections and interactive technologies on
the Astley Clarke website to increase customer engagement
online.
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