Gym wear brand AYBL Group has secured a new 56,000 sq.ft. warehouse in Redditch which will enable the business to increase its inventory levels, add new stock lines, and process up to 40,000 orders a day. This will see the business accelerate its expansion plans for the AYBL brand as well as for women’s fashion label Because of Alice.
AYBL Group co-founder and CEO, Reiss Edgerton said: “The past year has seen phenomenal growth for the business and I’m incrediby proud of the group as it continues to expand as a major player in the fashion, fitness and lifestyle arenas. Our new warehouse will be instrumental in facilitating future growth plans, and we are looking forward to accelerating operations in line with our brand aspirations, while also stepping up our global expansion schedule.”
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