News: Personalisation

Four out of five shoppers prefer a blend of in-store and online shopping

Brits happy to give up emails for bargain buys

Three-quarters of customers expect personalised offers from retailers

Sportshoes.com sees growth in outdoor product sales

Half of UK consumers polled say the marketing they receive is ‘irrelevant’

Over three quarters of retailers are worried about growing consumer privacy concerns

UK supermarkets rank #1 for personalisation

Wunderkind delivers personalisation for digital-first beauty brand ICONIC London

Two-thirds of UK marketers adopt AI for experimentation to improve personalised content

Half of UK shoppers think AI has improved their retail experiences — up 12 per cent from 2023

One in ten marketers using AI for personalisation

45 per cent of brand marketers can’t deliver timely, personalised customer experiences

A fifth of Gen Zers secretly return Valentine’s Day gifts without telling their partners

Changing communications preferences: Five trends for 2024

How retail is shaping up in 2024

63 per cent of marketers still lack a clear plan for cookieless personalisation

My 2024 eCommerce predictions

Black Friday customers demand a personalised experience

Just 3 per cent of European retailers currently use behavioural personalisation

Brands need to earn their place in a customer’s inner circle

Only 25 per cent of retailers are sending branded email comms post-purchase

Bonmarche selects Fresh Relevance for onsite personalisation and optimisation

Boohoo taps Rokt to boost customer engagement and acquisition

Personalised packaging startup Penny Black secures £1.5m investment

Categories

Sign up to receive our newsletter