Dr. Martens has appointed Ije Nwokorie as CEO Kenny Wilson’s successor. Wilson will step down later this year following a handover period. Nwokorie is currently the footwear brand’s chief brand officer, and the company has experienced a difficult few years.
Ije Nwokorie
Kenny Wilson commented: “Dr. Martens is an incredible brand powered by our fantastic people. After six years in the role, I feel that the time is right to hand over this year, and I am excited that Ije will be my successor. I have enjoyed working with Ije, both as a board member and in the executive leadership team in recent months, and I have seen his brand knowledge and passion first-hand. I look forward to working with him closely in the year ahead.”
He added: “The FY25 outlook is challenging, and the whole organisation is focused on our action plan to reignite boots demand, particularly in the US, our largest market.
“The nature of US wholesale is that when customers gain confidence in the market, we will see a significant improvement in our business performance, but we are not assuming that this occurs in FY25.”
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