Dune London partners with more2


Leading British footwear and accessories brand Dune London have chosen more2 as their marketing growth partner. Founded by Daniel Rubin in 1992, Dune London are the forerunners in affordable luxury footwear. Combining classic, understated design with nods to new trends, Dune London have long earned their title as one of the greatest success stories of British retail.

Coming from a family of shoemakers and entrepreneurs, founder Daniel Rubin has grown the brand from its beginnings as a concession store on Oxford Street to its current position as leading British high street brand. With a talented in-house team and exciting plans for the future, Dune London have partnered with more2 to optimise their marketing investment. By enhancing the performance of their marketing eco-system and giving the team confidence and clarity in their sales forecasting and marketing decisions, more2 will work with Dune London to deliver sustainable, profitable growth within their commercial model.

‘Dune London is a classic British retail brand and we are truly honoured to be working with Daniel and the team,’ said Kevin McSpadden, CEO and founder of more2. ‘They have a fantastic product offering and a genuine passion for their customers – this is a very exciting day for us and we look forward to working closely with Dune London as they bring the business into the next phase of its journey.’

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