Dunelm Group has reported a total sales rise of 4.5 per cent to £872 million for the 26 week period ended 30 December 2023.
The business said that customers continued to be attracted to the choice and value it offers across its ranges and saw particular success with its cook and dine category, which had introduced new ranges.
CEO Nick Wilkinson said: “The breadth of our range and outstanding value of our proposition continues to be well received by customers, resulting in a strong performance for the first half despite a tough market backdrop.
“Consumers remain under pressure and are actively seeking true value at all price points. Our customer offer and positioning as the ‘Home of Homes’ resonates particularly well in this environment, and we are confident we have continued to gain market share. At the same time, our strong operational grip continues to help us navigate the difficult environment and manage our margins.”
Share