A change in consumer habits has led ASOS to close its magazine business. The magazine, founded in 2007 is one of the UK’s most widely read and is given to subscribers of the ASOS Premier service. Released quarterly, this Autumn’s issue will be its last.
A spokesperson for ASOS said, ” As consumer habits change, we are re-focusing our efforts on the channels and media that are most meaningful to our 20-something customers”.
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