Eve Sleep has appointed James Sturrock as its new CEO and Nikki Crumpton as a non-executive director.
Sturrock was previously managing director at Moonpig and spent part of his earlier career with Direct Line where he rose to the position of general manager of its commercial direct division. He joins Eve Sleep on September 10th with current interim CEO continuing in the role of CFO.
Chairman Paul Pindar commented: “I am delighted that such a high calibre CEO in James is joining the business. His proven experience in leading and developing online companies will be essential in driving Eve forward to seize the substantial market opportunity ahead.”
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