FatFace has released its results for the 53 weeks to 3rd June. Critics had questioned the retailer’s policy of maintaining full price trading yet it seems to have paid off with annual sales inching upward to £226.1 million from £220.7 million in the previous year. During the period the business had expanded its retail footprint with ten new stores, three of which are in the US, and opened a new 80,000 sq.ft. distribution centre.
CEO Anthony Thompson said “In rapidly changing trading and currency environments this result again demonstrates that FatFace is a resilient brand. Trading momentum picked up in the second half of 2017 thanks in part to our policy of full price trading and has continued into the summer and autumn seasons where it has remained strong. Whilst the current outlook remains challenging, Fat Face’s continued focus on quality, design, and price integrity, positions the business very well. We are therefore confident that the current momentum will continue during the all-important winter season.”
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