First Class Watches recently launched its first TV advertising campaign. The campaign launched onto screens in early December looking to capture potential Christmas gift shoppers and will continue to run into the January sale period. The promotion is expected to reach more than 1.5 million viewers and is currently being shown on a wide selection of channels including More4, Dave, Really, Discovery, Discovery Turbo, Discovery Science, Gold, Shed and National Geographic.
The ad itself is a 30-second promotional clip which highlights its range of over different 5000 branded watches.The new F150 Satellite GPS watch from Citizen is showcased as an example of some of the exciting new technology on offer with the ad then focusing on free next day delivery and the company’s five star customer reviews.
“After trading online for over 10 years, we are very excited to bring First Class Watches to a wider audience and share our passion for personal customer service.” – Scott Lucas, eCommerce Manager of the family business James Moore & Co which is behind the First Class Watches brand.
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