Digital department store, Freemans.com has announced its trading update for the final quarter of 2025 including Christmas. During the period, overall sales were up +9 per cent, driven by a 16 per cent increase in home sales and a 3 per cent rise in fashion.
Freemans.com delivered +12 per cent for the four weeks to Christmas 2025.
Ann Steer, CEO, Freemans said: “The so-called ‘Golden Quarter’ has shone very brightly for Freemans. We have seen exceptional growth across every department, even against a background of decreased consumer spending, with the momentum we have created clearly continuing.”
“The results are testament to everyone in the business who has been willing to adapt, think and act in an agile way and focus relentlessly on giving our customers old and new their very best shopping experience.
“Our brand partnerships continue apace with more big names to be unveiled for 2026 and we will continue to listen, act and deliver for all our customers through this new year and beyond.”
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