Engin Celikbas has been named as Managing Director EMEA of Future Stores.
Engin Celikbas
Future Stores is positioning itself as a unique hybrid retail media platform at the intersection of DOOH (digital-out-of-home) media and experiential retail.
Following the London launch in October 2024, which sees Intel host an interactive, immersive and technology fueled activation where consumers can get hands on with Intel’s newly launched AI PCs and play exciting games live in store, Celikbas will oversee the development of the Future Store expansion in Europe.
Celikbas will be working with retail innovator, Ariel Haroush, who is the Founder and Chair. Speaking about the new appointment, he said: “Engin’s appointment as EMEA MD brings unrivalled skills to Future Stores. Throughout his career, he has not just had his finger on the pulse of modern culture but has been several steps ahead of the mainstream. This makes him the perfect fit for what Future Stores will achieve.”
Kate Hardcastle MBE, has also joined as non-executive director of global consumer engagement.
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