Google Shopping Ads partnership to save retailers ad spend


Google Shopping Ads partnership to save retailers ad spend

Kelkoo has announced the launch of its partnership with Google Shopping Ads as a Premium Partner.

Google Shopping Ads by Kelkoo Group offers retailers an average saving of 32 per cent on total ad spend by bypassing the premiums faced by retailers on Google Shopping. eCommerce retailers experience the same quality of traffic and access to potential customers on Google platforms as if they were partnered with Google directly but at less cost. Google Shopping Ads by Kelkoo Group is live in 14 countries across Europe, with 5,400 retailers benefiting from the Shopping Ads partnership.

Nicolas Jornet, director, strategy & marketing, Kelkoo Group, adds: “Google Shopping Ads by Kelkoo Group ensures a healthy return on investment for our merchants while providing our partners with our 20 years’ experience in the comparison shopping and eCommerce sphere. We currently manage 50 million offers daily, and this continues to grow as we are creating new, competitive opportunities for retailers across Europe.”

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