HoF appoints Head of SEO


HoF appoints Head of SEO

House of Fraser, which was recently acquired by Nanjing Cenbest, has named Jamie Peach as its Head of Search Engine Optimisation (SEO). Peach will lead a team of in-house SEO professionals and agency partners and is tasked with driving significant change within the organisation as SEO is brought to the forefront of the already well developed multichannel operations of the business. Most recently senior SEO manager at ASOS, he will join House of Fraser in September.

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