House of Fraser which has been engaged in a review of its house brand portfolio has acquired Issa, a women’s fashion brand which launched in 2003 and has attracted a celebrity following. The department store group will have its first Issa collection in store and online this coming Autumn. HoF executive director for buying and design, Maria Hollins, said “The design and buying team have worked extremely hard over the last 10 months to develop a range that was true to the Issa brand, by keeping the luxury element of the clothing yet offering a modern twist.”.
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