Online fashion retailer, Missguided, has announced a UK ‘locker takeover’ in collaboration with locker delivery brand InPost.
The collaboration will see 180 of InPost’s lockers around the UK fully branded with eye-catching Missguided visuals in the run up to Christmas.
The aim of the takeover is to raise awareness of the contact-free delivery and returns option that’s available to Missguided customers, the retailer says. As well as 24/7 access, InPost said its lockers offer a low-risk way to collect and return goods over the busy peak period.
“This year’s Black Friday and Christmas is going to be different for everyone, with many preferring to avoid post offices and busy collection points,” said Nick Bamber chief growth officer, marketing & eCommerce trading at Missguided.
“That’s why we’re collaborating with InPost and taking our brand right to the heart of our customers’ communities. It’s a great way to remind our customers that they can collect their Missguided orders safely and securely on their own watch and at their preferred collection point.”
Jason Tavaria, CEO at InPost added: “Our parcel lockers are easy to use, contact-free and located in accessible and convenient locations. With the bigger focus on covid-safe and contact-free delivery, customers can pick up and drop off their Missguided parcels – along with those of other InPost partner retailers – at any time that suits them.”
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