Mothercare appoints CEO

Mothercare appoints CEO

Mothercare has named Daniel Le Vesconte as its new CEO from January 2023.

Daniel Le Vesconte

The business has faced a fall in demand in its first half, to 24 September 2022, resulting in a drop in profit. UK turnover came in at £38.5 million from £41.7 million for the same period last year. Worldwide retail sales via its franchise partners were £162.1 million with online generating £13.1 million.

Chairman Clive Whiley said: “Our results demonstrate the strong foundations and resilience we have created in the business over recent years. Furthermore, we have generated both profit and cash despite the impact of Covid-19 and the war in Ukraine.

“Today I am delighted to announce the impending arrival of Dan Le Vesconte as our new chief executive officer, with extensive experience in the direct-to-consumer, wholesale and licensing sector, he will be a great asset to the executive team. Whilst we are mindful of the current global economic uncertainty we are now wholly focused upon restoring  critical mass and driving the Mothercare brand globally over the next five years.”


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