N Brown has reported “good momentum” in product revenue which has returned to growth.
The Manchester-based fashion retailer’s sales were up 0.5 per cent to £168m in Q1 2022.
Product revenue growth was driven by its five strategic brands – Jacamo, Simply Be, JD Williams, Ambrose Wilson and Home Essentials – which grew 15.5 per cent in the period.
Clothing & Footwear saves also continued to recover, the retailer reports, with demand increasing 21 per cent compared to the prior period.
The group recently signed a partnership with celebrities Amanda Holden and Davina McCall as its latest brand ambassadors for JD Williams.
Steve Johnson, Chief Executive, said: “The strategic transformation initiatives we have enacted over the past two years have now started to deliver product revenue growth, with customers responding well to the new ranges across our core brands.
“We have a number of exciting initiatives in the pipeline and today we have announced a new partnership with Amanda Holden and Davina McCall to be the new faces of JD Williams, leading some innovative new campaigns which will serve as a rich source of inspiration for our customers.
‘Whilst the external environment remains challenging, we have made a good start to the financial year and trading remains in-line with our expectations.”
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