YOOX NET-A-PORTER Group has announced the appointment of Matthew Woolsey as Managing Director of NET-A-PORTER, the world’s premier online luxury fashion destination. Woolsey will be responsible for the day-to-day management of NET-A-PORTER, further developing the combination of content and commerce that has defined the brand since launch, and he will be driving its international growth.
Woolsey will oversee the content, marketing and buying functions for NET-A-PORTER, drawing on the company’s culture of innovation, its longstanding relationships with global luxury brands and its ability to deliver exceptional customer experiences around an inspiring and curated offering. Based in YOOX NET-A-PORTER Group’s London headquarters, Woolsey will report to Alison Loehnis, President of NET-A-PORTER and MR PORTER, and joins the group executive team. Loehnis continues to lead the strategic direction and vision of NET-A-PORTER and MR PORTER.
Prior to his appointment, Woolsey was EVP of digital for Barneys New York, the US luxury retailer, where he oversaw the tripling of Barneys’ digital business in four years with an emphasis on mobile, personalization and editorial.
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