New CEO for QVC Germany


Mathias Bork has been promoted to the position of CEO for QVC Germany and will succeed Steve Hofmann, CEO of QVC Europe who has covered the German role since the end of last year. Bork will report to Hofmann in his new role.

“As we continue to expand globally, our nearly US $9 billion business requires a leadership team that is agile, insightful, and ready to move with our customers in an increasingly global and connected world.” said Hofmann. “During his five years as chief merchandising officer of QVC Germany, Mathias has consistently demonstrated keen business acumen and leadership, and I’m confident his expertise will help solidify QVC’s position as a leading multiplatform retailer in Germany”

“Germany is currently QVC’s largest business in Europe and is its second largest business outside of the USA. In 2014 QVC germany was named best online shop according to the Service-Atlas Online Shops Survey 2014  and last year was recgonised as Germany’s most customer-oriented service provider.”

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