Debenhams is offering Facebook credits to
consumers who sign up to its enewsletters or “like”
its Facebook page. Facebook credits can be used to pay for online
games and application, and will soon be available as a currency
to vote on TV shows including Celebrity Big Brother and the X
Factor.
After five years of research and development,
Arcadia-owned menswear retailer
TopMan has launched a range of fragrances and
bodycare products. The retailer worked independently from the
major corporate licensing agencies, opting for an in-house team
alongside Azzi Glasser, the creator of the Agent
Provocateur scent. The fragrance will retail at
£15.
As we
reported on 4th July, US apparel retailer J
Crew has opened up its online store to UK customers. The
retailer is offering a flat shipping rate of £9.95.
The ECMOD Direct Commerce Conference programme will be unveiled
later today. Be sure to check out www.ecmod360.co.uk for full details.
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