News roundup–Liz Earle, The Hut, Crew Clothing


Skincare brand Liz Earle has launched an online
TV channel featuring a series of videos on its products, its
history and its people. Liz Earle is working with multichannel
video agency Adjust Your Set to create videos with full
click-to-buy functionality.

Paul Meehan, the financial director at multititle etailer
The Hut Group, has left the business after the
company cancelled plans to float this year, reports the Independent.

Apparel retailer cataloguer Crew Clothing has
launched a mobile website in order to boost coversion rates from
the mobile channel. Working with existing ecommerce partner
Paraspar, the new mobile site uses location-detection
capabilities to show customers where the nearest store is as well
as providing customers with a better mobile shopping experience.

Almost £1 in every £10 is now being spent online,
according to official statistics. The Office for National
Statistics (ONS) reports that the weekly value of online retail
sales was £539 million in September 2011, compared with
£415.9 million in September 2010.

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