News roundup–Lovehoney, GetLenses, more


Lovehoney has become the first sex-toy etailer
to air a TV ad during daytime schedules. The 30-second ad shows a
couple sharing a passionate kiss before leaving for work-you can
view it here http://youtu.be/mYhPwx8Ld2I.

Beauty products marketer Neal’s Yard Remedies
has gone live with a mobile website featuring full commerce
capabilities, store locator and secure checkout. The site was
developed by Usablenet.

Contact lenses etailer GetLenses has expanded
into the Netherlands with the launch of Dutch website. As well as
being in the local language and local currency, the website also
supports popular Dutch payment method iDEAL.
Earlier this year
, GetLenses opened a website for its Italian
customers.

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