Kitchenware brand ProCook, has announced its Q4 trading results for the 12 weeks ended 29 March 2026 and the full year. The Group’s trading performance was ahead of expectations, significantly outperforming the market and driving improved profitability year on year.
Total Q4 revenue increased +19.2 per cent to £18.5m, with total like-for-like revenue increasing by +9.9 per cent. During the period, retail revenue increased by +19.4 per cent, reflecting an eleventh consecutive quarter of like-for-like growth (+3.9 per cent), with new stores contributing a further +15.5 per cent points of revenue growth. eCommerce revenue increased by +18.9 per cent, with like-for-like growth of +18.2 per cent primarily driven by increased traffic. Marketplace revenue contributed +0.7 per cent points of growth.
The retailer expects its full-year revenue to be £85.5m, +23.0 per cent year on year and +11.8 per cent on a like-for-like basis, with EBITDA anticipated to be slightly ahead of market expectations for the full year driven by trading performance and acceleration in new store openings.
ProCook outperformed the UK kitchenware market by +13 per cent points during Q4, and by +20 per cent across the full year.
Lee Tappenden, Chief Executive Officer, commented:
“We have delivered a strong fourth quarter and full year performance, significantly outperforming the market and improving profitability, whilst accelerating investment in our new store opening programme. Strong revenue growth across both our expanding store footprint and online reflects substantial increases in new customers attracted to our brand and repeat purchases, demonstrating that our unique product proposition and service focus is really resonating with consumers.
“Whilst we are mindful of the potential macroeconomic effects of any protracted geopolitical instability, we look forward to building on our recent progress and continuing to increase market share as we drive profitable growth. Our ongoing store openings, initiatives to increase brand awareness, and disciplined investments to support growth, position us well to deliver on our medium-term ambition of 100 stores, £100m revenue and 10 per cent operating profit margin.”
ProCook expects to release its FY26 annual results in late June 2026.
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